A farmer uses a touchscreen in the cab of a farm vehicle.

SaskTel launches data hub for farmers

Companies that are part of Smart Ag will help farmers use data to improve their operations and sustainability

SaskTel has launched what it calls an ag ecosystem to help companies do business with farmers.

At its 2024 Tech Day held near Salina, Kansas, Agco chief executive officer Eric Hansotia, in the red shirt, and other senior staff sat down for a roundtable discussion, revealing their views on the next major technology to disrupt the ag equipment industry — full autonomy. |   Scott Garvey photo

Agco focuses on retrofit automation technology

Recent disruptive technologies including auto guidance have seen growth start with aftermarket systems

When auto guidance appeared on the scene, it was grassroots demand from producers and aftermarket system suppliers that pushed the technology forward. As autonomy becomes the latest disruptive technology in ag equipment, Seth Crawford, Agco’s senior vice-president and general manager, precision ag and digital, said he sees it becoming mainstream in the same way auto […] Read more

Agco has its sights set on being the market leader in technology and autonomy that can be retrofitted onto multiple machines from all original equipment manufacturers.  |  Scott Garvey photo

Striving for tech dominance in age of automation

Agco looks to dominate the precision farming landscape and to deliver products to producers in a new way

Speaking to a group of ag and investment journalists in late June, Agco chief executive officer Eric Hansotia said his aim is to take Agco to a dominant market position when it comes to precision farming offerings. The decision to pursue that goal was made in a meeting of senior management several months ago, he […] Read more



Farmers Edge’s partnership with the Weather Company is expected to provide producers with “hyper local forecasts” so they can make better field application decisions.  |  File photo

Partnership packs punch

If there were any doubts about the ambitions of Farmers Edge, they have now been erased. The Manitoba company, which specializes in precision agriculture and farm data management, has announced a partnership with one of the world’s iconic companies, IBM. Farmers Edge will partner with the Weather Company, an IBM business, to provide farmers with […] Read more


Rapideye NIR and NIR-red edge in-season views of a crop can be provide weekly.  |  Satshot photo

Satellite maps have come a long way

The farmer in Lanny Faleide knew there had to be better ways to understand the land and ways to market that type of information. It was the early 1990s, the dawn of precision agriculture. After the droughts of the late 1980s, farmers were taking a keener interest in their soils. Reductions in tillage, new approaches […] Read more

Jeff Bronsch checks an electronic panel at the centre point of an irrigation pivot in one of the Perry’s potato fields. Variable rate irrigation and fertigation are done using prescriptions Bronsch devises using field maps, soil moisture data and information on crop demands.  |  Barb Glen photo

Variable rate technology refined

Technology taken to next level | Project uses field data and prescribes fertilizer and water requirements in each zone

CHIN, Alta. — Jeff Bronsch knows polygons. Boy, does he know polygons. The president of Sunrise Ag, a farm production management business based in Taber, Alta., looks at thousands of shapes every day as he examines data in field maps. From two potato fields, he deciphers maps of electrical conductivity, soil moisture, topography, elevation, infiltration […] Read more

Solar Cycle 24 may cause havoc for GPS farm instruments

Solar Cycle 24 may cause havoc for GPS farm instruments

Solar Cycle 24 will focus its force on precision agriculture instruments across North America this year. Sunspots are on the rise. The peak of the last 11-year cycle of solar activity is happening now, bringing concerns about GPS reliability over the next couple years. Sunspots, also called solar flares, appear as dark spots on the […] Read more


On-farm trials help with decision making

Field-scale research | Farmers need to analyze data collected by soil and crop mapping

CALGARY — Precision farming techniques, with their ability to accurately measure inputs and outputs, can be a boon to on-farm research. Several speakers at the Feb. 22-23 Precision Ag 2.0 conference in Calgary pointed out the benefits of precision farming, and some farmers at the event have already embraced the technology. Josh Fankhauser, who farms […] Read more