The pandemic has broken, shaken and disrupted many things, but the galloping development of plant protein demand isn’t one of them. “One thing that’s stayed consistent is consumers’ obsession with protein,” Jo-Ann McArthur, a food markets expert who operates Nourish Food Marketing, said at the Manitoba Protein Summit. About 43 percent of Canadians say they’re […] Read more
Tag Archives plant-based protein
Industry official touts Manitoba as ‘Silicon Valley of plant-based protein’
The head of the French company building a pea processor near Portage la Prairie says the province holds great potential but Canada’s regulatory regime needs an overhaul
The man tasked with opening the world’s largest pea protein facility says Manitoba “can be the Silicon Valley of plant-based proteins,” but regulatory changes are needed. Dominic Baumann, chief executive officer of Roquette Canada, made the declaration during a virtual event put on by the Canadian Agri-Food Policy Institute focusing on investment and sustainability in […] Read more
Plant protein boom is no bubble: investor
A Regina firm that processes and markets plant-based meat substitutes has seen sales surge to $127 million in revenues
Like many market bubbles, investors are throwing themselves into the plant protein foods industry. However, a Canadian innovative foods investment fund thinks the plant protein craze isn’t a speculative flurry with little grounding in reality. “I see it as a standalone, beautiful disruption to big industry that’s good for people and the planet,” said Patrick […] Read more
‘Future is unlimited’ for plant-based food
Today’s young people are described as adventurous and quality driven who tend to buy food they consider healthy and sustainable
Ken Toong has first-hand experience with the consumer of the future and says it bodes well for plant-based foods. Toong is executive director of Auxiliary Enterprises at the University of Massachusetts Amherst. It is the largest campus dining operation in the United States, serving 50,000 meals daily to 22,000 students on meal plans. The students […] Read more
Powerful investors get behind alternative meat sector
It is not often that the mug shot of Microsoft founder Bill Gates appears in a presentation on agriculture. But that’s what happened during a recent Global Grain webinar about the narrowing of the protein gap in China. Jean-Yves Chow, vice-president of food and beverage with Mizuho Bank Ltd., one of Japan’s largest financial institutions, […] Read more
Plant-based protein concerns chicken producers
RED DEER — Plant-based protein products made to resemble chicken are showing up in stores and restaurants, much to farmer consternation. Cattle, hog and supply-managed groups have met to discuss the impact of alternative proteins because farmers in those sectors face the same new competitor, said Michael LaLiberte, executive director of Chicken Farmers of Canada. […] Read more
U.S. beef sector focuses on plant-based product labels
SAN ANTONIO, Texas — The push to more clearly label simulated meat products is a major policy thrust for the National Cattlemen’s Beef Association. The Real Meat Act or Marketing Edible Artificials Truthfully has gone to the United States House of Representatives and the Senate, but action is unlikely in this presidential election year. The […] Read more
Plant-based protein craze is not an overnight sensation
Yup, this plant protein explosion shows how a new market can come out of nowhere and become an overnight success. That’s what tens of millions of consumers, food processors and providers everywhere are probably thinking right now as everybody rushes to fill their shelves, menus and fridges with plant protein sources. It’s the biggest thing […] Read more
Plant protein needs products beyond bogus-burgers
Will the plant protein craze propel farmers into a better-balanced production system and safer markets? There are lots of reason to hope for that as many food industry experts say they see the present surge of interest in non-meat protein as a developing trend rather than a short-term food fad. If demand for pulse and […] Read more
Meat safe from plant trend: analyst
NIAGARA FALLS, Ont. — Increasing amounts of alternative protein sources are being sold in grocery stores amid great fanfare and intensive marketing. That might have meat producers pondering their futures. Plant-based competitors to meat, such as Beyond Meat and the Impossible Burger, are in the market for the long-term and most people are likely to […] Read more
