President proud of service with Canada Beef

Rob Meijer leaves Canada Beef with no regrets and a lot of pride in what the organization achieved in five years. “There are times in life when it is just the right time and it is a chapter in my career that I can put in the database and say that was a good five […] Read more


Canada Beef president resigns

The man at the helm of Canada’s beef marketing agency has resigned. Rob Meijer, president of Canada Beef, cited family commitments in announcing his resignation, which takes effect today. Meijer joined the Canadian Beef Cattle Research, Market Development and Promotion Agency when it formed August 2011. The agency has since assumed the duties of Canada […] Read more