Red Angus sale has helped breed grow

Red Roundup | Red Angus bull sale averages $5,027; top seller, a female, draws $20,000 for half interest

RED DEER — The founders of Red Roundup simply wanted a gathering place for like-minded breeders when they came up with the idea of a special event dedicated to the Red Angus breed.

That was 41 years ago, and the annual event has since become a premier weekend for breeders and has drawn international attention, said Michael Wheeler, president of the Canadian Red Angus Promotion Society.

It offers a futurity event as well as a sale.

“This sale sets the bar of all breeds in the fall,” he said of the event, which this year was held in Red Deer Oct. 18-20.

Corrine Gibson of Six Mile Ranch at Fir Mountain, Sask., who is president-elect of the Canadian Angus Association, said the event was intended to raise the breed’s profile.

“The reason the Red Angus Promotion Society formed was because we had no presence in Canada,” she said.

Both colours are equally popular today and have the same genetic background. They are both registered with the Canadian Angus Association, while the United States has separate registries.

“People just realized that Red Angus have all the merits of Angus cattle. They are Angus cattle,” said Gibson, whose grandfather, Ken Frazer, was among the 12 founders of the society.

Reds are not eligible for the certified Angus beef program because one of the specifications is a black hide. However, other branded beef programs welcome Angus of any colour, and animals with proven parentage may wear green electronic ear tags in Canada, which are unique to the Angus breed.

The big breakthrough for the reds was when commercial producers accepted them for cross breeding, which accelerated demand for the breed.

“We have to thank our forefathers for sticking it out and persevering because there were some times when it was tough sledding if you had a red one,” Gibson said.

The futurity bull grand champion at this year’s show came from Bar EL Angus, owned by Dave Longshore of Byemore, Alta., while the reserve came from Six Mile Ranch.

Both young bulls will be seen at major shows this fall such as Canadian Western Agribition in Regina Nov. 11-16.

The 2013 sale offered 61.5 lots, which grossed $309,150 to average $5,027. A breakdown of the sale saw 21 bred heifers average $5,148 and the 33 open heifers average $3,265.

A single male lot from Glesbar Cattle Co. of Barrhead, Alta., sold a half interest for $10,000.

The genetics portion of the sale offered four flush opportunities, which grossed $39,300 to average $9,825, and 2.5 donor females totaled $44,000 to average $17,600. Twenty frozen lots grossed $32,300.

The high seller of the event was a half interest in a donor female born in 2008. Named Red Rainbow Lois 7U, it was consigned by Rainbow Red Angus of Cherhill, Alta., and sold for $20,000 to Christy Collins and Wildcat Creek Ranch of Peabody, Kansas.

Mar Mac Farms of Brandon sold a bred heifer for $16,500 to Brylor Ranch of Pincher Creek, Alta.

Another high seller, at $16,000, was for another donor female born in 2006. It was consigned by Blairs.Ag Cattle Co. of Lanigan, Sask., and will be going to Saik Management of Red Deer.

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