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Saskatchewan berry company sold

Grasslands Group of Companies announced April 1 it has acquired Prairie Berries

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Published: April 9, 2025

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A screencap of the Prairie Berries website showing a large berry picking machine straddling a row of berry bushes with several people on top of it.

REGINA — A well known Saskatchewan berry company has new owners.

Regina-based Grasslands Group of Companies announced April 1 it has acquired Prairie Berries as founder Sandy Purdy retires.

Purdy established Prairie Berries in Keeler, Sask. in 1993 and built it into Canada’s largest grower and processor of saskatoon berries. Products made from berries grown on more than 160 acres can be found in select retailers.

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In a news release Grasslands said it had been Prairie Berries’ exclusive sales broker for the past year, which would make transition seamless. Farm Credit Canada is involved as the lender.

“We’re incredibly proud to build upon the strong foundation Prairie Berries has established in saskatoon berry production over the past 20 plus years,” said CEO Sandy Zielinski. “As Saskatchewan-based companies this acquisition is meaningful to us. It allows us to honour the work that’s been done, support local agriculture and expand the global reach of Canada’s exceptional elite berry, while remaining committed to our values of quality and sustainability.”

Grasslands was initially an organic and specialty crop broker but has expanded to include trading of both organic and conventional specialty products.

Contact karen.briere@producer.com

About the author

Karen Briere

Karen Briere

Karen Briere grew up in Canora, Sask. where her family had a grain and cattle operation. She has a degree in journalism from the University of Regina and has spent more than 30 years covering agriculture from the Western Producer’s Regina bureau.

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