“Give me a head with hair, long beautiful hair…”
That could well be the theme song for Laurie Weinbender’s business.
She operates Saskatchewan’s only clip-on hair company and demonstrated
the product at the Western Canada Farm Progress Show in Regina last
week.
The synthetic hair pieces come in all colours and sizes, from long and
flowing to shorter with more volume.
They can be brushed and washed, which sets them apart from the less
expensive pieces that can be purchased from drug stores and department
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stores, Weinbender said.
“I bought my first one in Alberta,” she said. “I wore it at home and
everybody loved it. I went out for dinner and was passing my hair
around the restaurant.”
Women attending the farm progress show seemed taken with it as well,
some of them modeling for husbands sitting in the back row near
Weinbender’s demonstration area. Several were buying.
Clip-on hair has been available in Canada for the last two years, but
only in Alberta, Weinbender said.
After the response to her purchase, the former stay-at-home mom and
day-care provider decided to invest in the business and opened a kiosk
– Laurie’s Hair We Go – in Regina’s Cornwall Centre. It will re-open in
fall after Weinbender takes the product on the road to trade shows and
tries to establish home parties.
She has had customers from Montreal and Toronto, and said even hair
salons have been impressed with the quality of the pieces.
Farm women in particular can benefit from the easy put-together look
they get from wearing them.
She said women who live in rural areas are keeping up with the styles,
but are often too busy to worry about their hair.
“Women today are just going steady,” she said. “They’re running into
town for parts. They’re going off the farm to work. They’re looking
after the children. They’re helping out on the farm.
“They’re also right up with fashion. They’re stylish.”
