Understanding the preferences of consumers in Taiwan and how they differ from Indonesia or Malaysia isn’t easy for a small company in Saskatchewan.
Tag Archives plant-based food

New program aims to support plant-based exports to Asia
Market specialist says there is no such thing as an ‘Asian consumer’; exporters get help to navigate the differences

Sustainable food has ‘lost all meaning’: prof
University researcher says definition has been overused to the point that it doesn’t matter to consumers anymore
That marketing strategy is deader than a doornail, says a University of Guelph professor who specializes in consumer preferences and perceptions of agriculture and food.

Plant-based ‘meat’ faces turning point
Yves Veggie Cuisine leaves store shelves, but sector still sees opportuntiies
The U.S. firm that owns the Yves brand told CBC News that the “meat free” category has been in decline for several years, so the company made the difficult choice to pull Yves Veggie Cuisine products.

Strict plant-based diets don’t thrill Canadians
While some may view the decline in omnivorous eating as a sign of a plant-based shift in Canada, the data challenges this, showing a more fragmented and pragmatic shift in consumer behaviour, influenced by multiple factors.

Plant-based food comeback?
WINNIPEG — The stock chart for Beyond Meat Inc. is not a happy story. In October 2020, Beyond Meat was trading around US$190 per share. This winter and spring the stock was $7 to $9 per share, which means the California company is now worth about $500 million. That’s down from $12 billion in 2020. […] Read more