ErgoSteer is a retrofit option that provides operators a second type of steering input and was recognized with a AE50 design award
A few years ago, Agco’s Fendt brand replaced the steering wheel on its Ideal combines with a joystick control. In 2024 it introduced a retrofit kit that can also bring joystick steering control to Fendt tractors. That system just won Agco an AE50 award for its design. It’s 100 per cent retrofittable,” says Daniel Smith, […] Read moreTag Archives Fendt

Looking back on a career in machinery manufacturing
After 19 years near the top of the leadership chart at Agco, senior vice-president Bob Crain retired at the end of 2024. The Western Producer sat down with him to look back on his role in steering the company over the past two decades. “I was lucky in my career, being able to be a […] Read more

Fendt Momentum planter wins AE50 Award
Engineering association acknowledges innovation of planter with advanced options that provide agronomic flexibility
Every year, the American Association of Agricultural and Biological Engineers picks approximately 50 new products and machines that its judges rank highest in “innovation, significant engineering advancement and impact on the market served.” This year, Agco took home a few of the 2025 awards, including one for its Fendt Momentum planter. Last June, Agco held […] Read more
The Fendt 600 Vario Series is a new mid-horsepower line of tractors
Fendt’s 600 Series can handle a variety of farm tasks with the help of its new generation of VarioDrive CVT transmission
Fendt, Agco’s premium tractor brand, was given a new addition in late August with the introduction of the all-new mid-horsepower 600 Series. The new model line, which was first shown to the world during the Agritechnica show in Germany last November, has now come to North American shores. The four tractors in the 600 Series […] Read more
Fendt sales growth exceeds expectations
It seems the good times are likely to continue for a while yet in the farm machinery industry. Agco reported its third quarter earnings in October, and the news was all blue skies. Delivering his state-of-the-company report during a corporate earnings webcast, Agco president and chief executive officer Eric Hansotia revealed how the company’s bank […] Read more

New Agco sprayers target total cost of ownership
When Agco moved to differentiate its two main machinery brands in North America, Massey Ferguson and Fendt, it gave Massey the tag line “straightforward and dependable.” Product managers say that means a line offering fewer high-end options and, generally, a lower price tag. On the other hand, Fendt has been positioned as the premium, high-technology, […] Read more