Sales of ag equipment could decline by up to 15 per cent in Canada because of slumping grain and oilseed prices
Farm Credit Canada recently released a farm machinery market outlook for 2024, and the news isn’t all that great for Canadian equipment dealers, especially when it comes to harvesting equipment. Despite new combine sales growing 5.5 per cent in 2023 in Canada compared to 2022, according to the Association of Equipment Manufacturers (AEM), the FCC […] Read moreTag Archives AGCO — page 2
FarmerCore to help producers deal directly with Agco
Program also designed to improve farmer experience by improving dealer locations and mobile on-farm services
When it comes to buying equipment, the quality of the local dealer, or lack of one, has typically played a big part in producers’ decisions. A good local dealer is a big advantage for farmers and helps drive sales. Major brands are well aware of this factor. Since its inception in 1990, Agco has grown […] Read more
Equipment manufacturers focus on technology
Major implement companies face high-tech future as they wrestle with automation, autonomy and precision agriculture
Images of autonomous machines working on their own in fields can easily grab the attention of early-adopter producers, especially those facing a labour crunch. They also make impressive headlines and brand announcements. However, even though several concept, prototype and even a few production machines have appeared on the scene, nearly all producers will again still […] Read more
Fendt sales growth exceeds expectations
It seems the good times are likely to continue for a while yet in the farm machinery industry. Agco reported its third quarter earnings in October, and the news was all blue skies. Delivering his state-of-the-company report during a corporate earnings webcast, Agco president and chief executive officer Eric Hansotia revealed how the company’s bank […] Read more
Agco buys 85 percent of Trimble in $2 billion deal
Financial arrangement also puts all four components of Agco’s grain and protein business under review
Agco has acquired 85 percent of Trimble Ag assets and technologies at a cash price of $2 billion. The deal was announced as a joint venture Sept. 28. An Agco release said it creates a precision ag platform that enables Trimble to provide a variety of technologies compatible across major brands and equipment models. Andrew […] Read more
New Agco sprayers target total cost of ownership
When Agco moved to differentiate its two main machinery brands in North America, Massey Ferguson and Fendt, it gave Massey the tag line “straightforward and dependable.” Product managers say that means a line offering fewer high-end options and, generally, a lower price tag. On the other hand, Fendt has been positioned as the premium, high-technology, […] Read more
Profits up at agriculture equipment makers
Higher sales and profit margins boost the balance sheets of the makers of the major agricultural implement brands
As the height of the pandemic fades, COVID-induced problems for the big farm equipment brands are starting to ease. Their sales numbers have seen a post-pandemic jump. One small negative for manufacturers is the sales of utility and compact utility tractors. They have declined sharply from an artificial high, which was attributed to acreage owners […] Read more
Agco to introduce new round baler series
The 1 Series 4X6 and 5X6 balers, which are making their debut this summer, will wear the Massey Ferguson brand name
The U.S. Farm Progress show held at the end of August has become a key venue used by North American manufacturers to unveil new machines. This year will be no exception. In mid-August, Agco gave an early preview of one new product that will make its public debut at the show, the Massey Ferguson 1 […] Read more
Supply chain problems ease
Ag equipment brands see fewer supply disruptions than what was seen during the pandemic but they aren’t completely gone
Any producer who purchased, or tried to purchase, new equipment over the past couple of years, as COVID raged, likely had to wait an unusually long time to take delivery, due to supply chain disruptions. Along with inflating wait times for delivery, the disruption pushed retail prices through the roof due to record high ocean […] Read more
