Studies by the Western Canadian Wild Boar Association, whose mandate includes the establishment of “an orderly wild boar marketing plan,” have led to the creation of the Canadian Shield Wild Boar Co-operative.
The chair of this new generation co-operative, Slawko Kindrachuk, says the marketing plan includes the creation of a meat classification system similar to the beef grading system.
“Current production tends to be aimed at the high-fat Asian market and hunt market,” said Kindrachuk, who lives in Saskatoon.
“Therefore, a classification system is essential for effective marketing of meat products to North American and European consumers.”
Development of convenient wild boar products for the consumer, such as home-meal replacement, is also under way. A market study of consumer and commercial attitudes toward wild boar meat in Western Canada has been completed.