VIDEO: Burning of the brand kicks off Canadian Western Agribition

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Published: November 26, 2024

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Saskatchewan Roughriders' head coach Corey Mace burns the brand as Canadian Western Agribition 2024 kicked off in Regina Monday. | Melissa Jeffers-Bezan photo

The burning of the brand Monday, Nov. 25 marked the ceremonial kick-off for the 53rd annual Canadian Western Agribition.

Corey Mace, head coach of the Saskatchewan Roughriders put the branding iron to the board to officially open the event.

President Michael Latimer, federal agriculture minister Lawrence MacAulay and provincial agriculture minister Daryl Harrison were among those who spoke at the event’s launch.

You can find all our Agribition 2024 coverage here.

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