Two agricultural electronic commerce companies plan to merge.
eHarvest.com Inc. of London, Ont., will merge with Farms.com, of Chapel Hill, North Carolina.
The new internet-based firm will be called Farms.com and will have more than 70 employees in North America to support its
e-commerce initiatives, said a company news release.
eHarvest.com started in 1996, focusing on the pork industry and other e-services such as agricultural careers and employment.
Its pork industry website has an active trading platform where customers buy and sell more than 12,000 feeder pigs per week.
Farms.com uses patent-pending bid-ask software, creating on-line instantaneous markets, unlike the static billboards used by other on-line markets.
The letter of intent is subject to an agreement of merger and United States Federal Trade Commission approval.
The two firms had existing relationships with vTraction.com, the food and agribusiness internet initiative of the co-operative agricultural bank Rabobank Group of Utrecht, Netherlands.