The Brandt Group of Companies plans to donate more than $3 million through its Thanks a Billion program by the end of next year.
The donations will benefit charitable organizations, the company’s customers and employees.
“It’s a way of giving back or saying thank you to parties that have played a part in our success and played a part in us achieving the milestone of $1 billion in annual revenue,” said Brandt chair Gavin Semple.
The company has already given $100,000 to United Way and $50,000 to the Children’s Wish Foundation. More donations will be made next year.
Farm customers in Western Canada can expect their rewards in the form of cash giveaways and special promotions, Semple said.
Employees will receive $1.3 million in cash bonuses and gifts in the period leading up to Christmas, he added.
The Brandt Group was founded more than 75 years ago and employs 1,300 people in Canada, the United States, Europe, Australia and Asia.
