Billboard campaign
The Farm Animal Council of Saskatchewan says it is drawing good reviews for a billboard campaign that is designed to educate urban children about responsible animal care and how food is produced.
Twenty-three billboards were consigned between May 26 and June 23 in Saskatoon, Regina, Prince Albert, Yorkton and Moose Jaw under the theme: on our farms/ranches we care.
“We have a lot of kids’ movies such as Chicken Run showing the evil farmers and how the animals don’t want to be there and that is not how it is,” producer Kaylin Fehr said in a news release.
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“We try to do our very best to make sure our animals are very well taken care of and that they are as comfortable as possible.”
Fehr was shown on a billboard with her brothers Vincent and Gerard at the family farm near Hague, Sask.
The FACS campaign is sponsored by the Saskatchewan agriculture ministry, Saskatchewan Egg Producers, North American Equine Ranching Information Council, Saskatchewan Bison Association, Dairy Farmers of Saskatchewan and the Saskatchewan Chicken Industry Development Fund.
The billboard images are also featured on the FACS website at www.facs.sk.ca.
Food council chair
Doug Livingstone has been elected the new chair of Alberta’s Agriculture and Food Council.
Livingstone, a farmer from Vermilion, Alta., was elected at the council’s annual meeting in Grande Prairie June 17 and has served on the council since 2003.
Also elected were Donna Kotelko, Leo Meyer, Todd McKinnon, Mona Lee Kirkland, Dee Ann Benard, David Buck, Amber Havens, Ted Johnston, Jim Smith and Kenton Ziegler.
Juliana Villa Real, a Fairview College student, will be the student member for 2008-09.
The council comprises industry representatives.
WIT invests in ethanol
Weyburn Inland Terminal has acquired four million Class A common shares of an ethanol plant in Weyburn, Sask.
The deal gives WIT ownership of 55.5 percent of NorAmera BioEnergy Corp.’s outstanding shares. Golden Opportunities Fund will own 42.25 percent and 2.25 percent will be held by management as part of a restructured partnership.
“The investment by WIT into NorAmera is a strong vote of confidence of the opportunity that we have believed in from the outset,” said Doug Banzet, chief financial officer and director of Golden Opportunities.
