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Value-added businesses take time to nurture

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Published: January 3, 2002

BANFF, Alta. – There is no such thing as an overnight success on the

value-added stage.

Developments are under way in Saskatchewan and Alberta, but most need

another five years of nurturing before they reach the marketplace.

“I would have expected more from Alberta, but that said, we’re seeing

more deals than we expected and the quality of those deals are

outstanding,” said Armand Lavoie of the Foragen venture capital

investment group based in Guelph, Ont.

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Foragen was created by Royal Bank Financial Group and the governments

of Saskatchewan and Quebec.

“It takes a long time to get the technology to a certain stage,” he

said in an interview at the Alberta Barley Commission annual meeting in

Banff.

Foragen finances technical projects where basic commodities like canola

or grain are converted into such products as cosmetics or those with a

human or animal health application.

The company has $42 million at its disposal, with a maximum investment

per project of $2.5 million for a five- to seven-year period.

Part of the challenge in developing value-added products is showing

producers the potential of new uses for traditional commodities.

“Producers are so used to thinking about the cost of production and

financing hard assets. I tell people to move away from that,” he said.

There are few success stories of producer-based projects in the food

processing area because it is difficult to compete against major

corporations. Farmers cannot raise the funds or produce a product that

can usurp a recognized brand in the marketplace.

Foragen reviews numerous proposals each year. Most are related to

technology, such as a new animal vaccine or a gene for a grain that

could benefit human health. Other areas of interest are finding

replacements for meat and bone meal for livestock feed or ways to

control dangerous forms of E. coli bacteria.

“We are seeing a lot of technologies, we don’t even know if they work,”

Lavoie said.

“We might spend $1 million to even find out if we can make it work.”

One project moving into production with investment from Foragen is the

development of canola meal for fish food. A high protein product, the

meal is suited for feed for the aquaculture industry and grower diets

for piglets. It could bring premiums to producers for high protein

canola meal.

Finding financing is often the greatest challenge for new developments.

Loans require security and regular payments.

“Most important is the drain on capital. If you have to make monthly or

quarterly payments, you may have difficulty paying,” Lavoie said.

Young companies developing new technologies need investment.

Venture capitalists are more patient than lenders. However, they expect

to own a share of the company and have a place on the board of

directors to oversee the investment.

Often people with technical expertise lack management skills and the

business falls into trouble. New ventures often fail because of

inadequate funding, lack of management expertise and inability to

deliver on the proposed project.

Canada has several types of investment funds available for new

projects. One is institutional using union funds or large investment

banks looking for a good return on a five- to seven-year basis. This

type of investment is not often seen in Alberta.

More common for agricultural opportunities are government-backed

agencies such as Alberta’s Agricultural Value-added Engineering Centre,

Farm Credit Canada and the Business Development Bank of Canada.

About the author

Barbara Duckworth

Barbara Duckworth

Barbara Duckworth has covered many livestock shows and conferences across the continent since 1988. Duckworth had graduated from Lethbridge College’s journalism program in 1974, later earning a degree in communications from the University of Calgary. Duckworth won many awards from the Canadian Farm Writers Association, American Agricultural Editors Association, the North American Agricultural Journalists and the International Agriculture Journalists Association.

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