CWB governance a two-edged sword – WP editorial

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Published: March 14, 2002

AFTER more than a year and $1.5 million from taxpayers, a 24-page audit

report has provided ammunition for both sides of the debate on the

Canadian Wheat Board.

But which ammunition is tangible and which is philosophical, bordering

on dogmatic?

Board supporters like auditor-general Sheila Fraser’s conclusion. She

gave high marks to the CWB’s market intelligence, sales strategies and

plans, negotiations and customer relations. She also found it has

proper accounting and reporting systems, handles financial risk

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appropriately and manages an orderly system of delivery and

transportation.

These are tangible findings, as is a benchmarking study showing that

the board increased the farmgate price by $10.49 per tonne of wheat in

2000-01.

“The day-to-day operations are well-managed, but it is really in the

governance and strategic direction that serious improvement has to be

made,” Fraser told reporters. Performance measurement and information

technology also need work, she said.

Supporters can point to the report as proof that the board is marketing

in farmers’ best interests. They also applaud the call for longer-term

strategic directions for the board to help ensure and influence its

future.

CWB detractors argue Fraser’s findings do not prove that operations are

well-managed. There is only one direction they want the board to take:

the direction that will end its monopoly.

  • o report or conclusions from auditors, independent researchers or

international trade tribunals will convince them the board has not

stolen their right to access lucrative American grain markets.

CWB opponents themselves are split on the governance issue. The Western

Canadian Wheat Growers Association said the board of directors should

“set the overall direction of the organization and not be involved with

the micro-managing.”

Yet some farmers demand that board members be more involved and examine

every entry on revenue and expenses in the day-to-day business of the

board – and then show those details to the public.

Members of elected or appointed boards for any organization who become

involved in minutiae soon get bogged down in a quagmire.

Wheat board directors are obligated to understand the overall function

of the business, but this should be gained through a system of

competent analysis and reporting.

Directors cannot be expected to examine every business transaction.

They should instead analyze the CWB’s strengths and weaknesses and

discover where it can improve.

Long-term planning is critical, and must include an exploration of

which marketing system the majority of western Canadian grain farmers

want. Dogmatism on either side of the debate gets in the way of real

facts.

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