Kubota to expand in-house guidance

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Published: October 11, 2024

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Kubota’s M7 and M8 tractors now come auto guidance-ready with an open architecture system that allows for any third party GPS system.  |  Kubota photo

Open architecture allows farmers to plug in their familiar and favourite third-party systems with no restrictions

As Kubota continues to move toward being an ever more significant player in the agricultural equipment market, its two highest-horsepower tractor lines now come auto guidance-ready.

The company recognizes many of the farms that use its tractors are also likely to have other major brand machinery and already use the auto guidance systems they provide.

So Kubota has opted for an open architecture system to make its tractors compatible with a wide variety of third-party GPS steering systems.

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“Open architecture, open platform auto steer is something we have on our M7 and M8 tractors, the two biggest tractors in our lineup,” says David Cooper, product specialist for precision farming and technology.

“It includes the auto steer-ready option.”

On the older M7s, the M7-1 and M7-2 versions, auto steer-ready was still an option. Now on the newest generation of the M7s, the M7-4 and the M8s, all come auto steer-ready.

“We allow multiple third-party companies to hook into those components,” he adds.

“For example, on the M7 tractors, we have a connector that we allow other companies to hook their harnesses into for their GPS auto steer systems.

“You can easily auto steer a Kubota M7 or M8 tractor with a third party system. It allows them (farmers) to take systems they already own and use them in a Kubota tractor.”

While this open architecture approach isn’t unique to Kubota, other brands that claim to offer it for GPS guidance often aren’t fully open because they may require a fee or an unlock code to install another system. The big Kubotas are plug-and-play ready.

“What happens often with farmers is they’re trained or accustomed to one particular system,” says Cooper.

“So by giving them a choice of what auto steer they put into the tractor, they don’t have to relearn something completely new. It allows farmers to have a common system across all their different equipment. If they only have one Kubota tractor and a bunch of other brand tractors, it allows them to run the same system across everything.”

Cooper adds that the company has made a lot of effort to ensure the orange tractors will function well when any of the other guidance systems are installed.

“We’ve actually tested these other company’s (systems) on our tractors. We invited third parties to come in with their systems and put them on our tractors. We tested them out to be sure they work. It allows us to be sure we’re fully supporting our dealers.”

However, Kubota has recognized that also offering its own guidance package is becoming increasingly important to some buyers. So now, the Premium M7-4 tractors can be ordered that way, using the company’s own built-in display.

“Over time, we’re hoping to expand on our own system,” says Cooper.

“We feel it’s important because it’s something our dealers want. They want to be able to fully support something entirely through Kubota. So we see the need, and it’s something we’re hoping to expand on in the future.

“There’s work being done behind the scenes on technology for sure and what’s going to come out in the future.”

About the author

Scott Garvey

Scott Garvey

Scott Garvey is senior editor for machinery and equipment at Glacier FarmMedia.

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